AI assistantsFree tier · paid plans
The assistant that made AI mainstream.
A general-purpose AI assistant for writing, analysis, brainstorming, coding, image creation and conversation, with voice and the ability to search the web and read documents. It handles Arabic well and is widely used in offices across the Gulf.
Best for
- Drafting and editing documents
- Explaining complex topics
- Everyday questions with web search
Tips for good results
- Give it a role, a goal and an example of the output you want.
- Ask it to show its assumptions before it answers.
- Use projects or custom instructions for recurring work.
AI assistantsFree tier · paid plans
Thoughtful, careful work with long documents.
An AI assistant known for careful reasoning, long-context reading and natural writing. Strong at analysis, summarizing lengthy reports and contracts, coding, and structured tasks where accuracy matters. Available on web, desktop and mobile, with team and enterprise plans.
Best for
- Analyzing long reports and documents
- Writing that sounds natural
- Coding and multi-step tasks
Tips for good results
- Upload the full document rather than pasting fragments.
- Ask for a plan first on complex tasks, then approve it.
- Use projects to keep context for recurring work.
AI assistantsFree tier · paid plans
Google's assistant, built into Google's products.
Google's AI assistant, integrated with Gmail, Docs, Drive, YouTube and Search. Strong at multimodal tasks — understanding images, video and audio — and at pulling in current information. Useful for teams that already live in Google Workspace.
Best for
- Working inside Google Workspace
- Questions about images and video
- Up-to-date web information
Tips for good results
- Connect it to your Drive to ask questions across your files.
- Use it in Docs and Sheets to draft and analyze in place.
- Check sources when the answer depends on recent facts.
ProductivityFree tier · paid plans
AI inside Word, Excel, Outlook and Teams.
Microsoft's assistant, available free on the web and as a paid add-on to Microsoft 365. Inside Office it drafts emails, summarizes meetings in Teams, builds presentations from documents and analyzes data in Excel — using your organization's own files with enterprise security.
Best for
- Organizations standardized on Microsoft 365
- Meeting summaries and email triage
- Turning documents into presentations
Tips for good results
- Start with Outlook and Teams; the gains are immediate.
- Ask it to reference specific files from SharePoint or OneDrive.
- Review every generated figure in Excel before sharing.
ResearchFree tier · paid plans
Search that answers with sources.
An AI-powered answer engine that searches the web and replies with a cited, structured answer. Good for quick research, comparing options and keeping up with news. Paid plans add deeper research reports and file analysis.
Best for
- Fast research with citations
- Comparing products or vendors
- Following a topic over time
Tips for good results
- Click through to the sources for anything important.
- Use the focus options to limit search to academic or news sources.
- Ask follow-up questions in the same thread.
ResearchFree
An assistant grounded only in your documents.
Google's research assistant: upload your own sources — PDFs, notes, slides, web pages — and it answers questions using only those materials, with citations back to the exact passage. It can also generate study guides, summaries and audio overviews.
Best for
- Studying a set of documents
- Internal knowledge bases and policies
- Preparing briefings from reports
Tips for good results
- Keep one notebook per project to avoid mixing sources.
- Ask it to quote the passage it relied on.
- Use the audio overview to review material on the go.
ImagesPaid
The benchmark for AI image generation.
A subscription image generator known for striking, artistic output. Used widely for concept art, marketing visuals, mood boards and architectural visualization. Works through its web app and Discord.
Best for
- Concept and marketing visuals
- Mood boards for design and real estate
- Illustration styles
Tips for good results
- Describe subject, style, lighting and mood in that order.
- Use reference images to keep a consistent look.
- Check licensing terms before commercial use.
VideoFree tier · paid plans
AI video generation and editing.
A creative suite for generating video from text or images, extending clips, removing backgrounds and applying effects. Used by marketers, filmmakers and agencies for short-form content and visualization.
Best for
- Short marketing clips
- Visualizing concepts and spaces
- Video editing without a studio
Tips for good results
- Start from a strong still image for more control.
- Keep clips short and iterate.
- Plan the shot like a director: camera motion, subject, lighting.
Voice & audioFree tier · paid plans
Natural voices in dozens of languages, including Arabic.
A leading text-to-speech and voice platform: natural narration, voice cloning with consent, dubbing and conversational voice agents. Widely used for e-learning, audiobooks, customer service and accessibility.
Best for
- Narration for courses and videos
- Multilingual dubbing
- Voice-based customer assistants
Tips for good results
- Add punctuation and pauses to control pacing.
- Test several voices with a real paragraph before choosing.
- Only clone voices with clear written consent.
CodingFree tier · paid plans
An AI pair programmer inside your editor.
Code completion and chat built into Visual Studio Code, JetBrains and other editors, with an agent mode that can work through multi-file tasks. The most widely adopted AI coding tool in professional teams.
Best for
- Faster coding in any language
- Explaining unfamiliar code
- Writing tests and documentation
Tips for good results
- Write a clear comment describing what you want before accepting suggestions.
- Ask it to explain code before you modify it.
- Keep your own review standards; it can be confidently wrong.
CodingFree tier · paid plans
An editor built around AI from the ground up.
A code editor based on VS Code with deep AI integration: it understands your whole project, edits across files, runs commands and helps you build features from a description. Popular with startups and fast-moving teams.
Best for
- Building features from a description
- Large refactors across many files
- Learning a new codebase quickly
Tips for good results
- Add a rules file describing your project's conventions.
- Work in small steps and review each diff.
- Use version control so every AI change can be undone.
DesignFree tier · paid plans
Design and presentations with AI, for everyone.
Canva's suite of AI features for non-designers: generate images, write and translate text, create presentations from a prompt, resize designs for every platform and edit photos with a click. Supports right-to-left Arabic layouts.
Best for
- Social media and marketing materials
- Quick presentations and reports
- Teams without a designer
Tips for good results
- Start from a brand kit so colors and fonts stay consistent.
- Use Magic Switch to adapt one design to many formats.
- Translate designs, then have a native speaker review.
